888Poker, Poker Central Partnership Renewed for Third Year

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888Poker continues to be the leading face of American online poker with the extension of the poker operator’s partnership contract with Poker Central for the third year in a row. Poker Central, which is a renowned online poker content hub made the announcement that their huge sponsorship deal had been extended and expanded to allow 888Poker to be the exclusive in-show sponsor of the Super High Roller Bowl that will take place this spring. Furthermore, 888poker will feature, to a very large extent, during several broadcasts of poker events such as the U.S. Poker Open, the ARIA High Roller Series and Poker Masters throughout 2018. The World Poker Tour and the World Series of Poker were among some of the most notable events that were not included in the list even though both have partnered with PokerGO before. At the moment, there is nothing but speculation surrounding the choice to leave out both events but a likely scenario is that both prominent series are basking in lucrative sponsorship deals that have effectively taken them out Poker Central’s league. Still, nothing is certain at this point.

“This is our third consecutive year partnering with 888poker, and we couldn’t be more pleased to have them on board for our growing slate of prestigious events. Together, we’re looking forward to further growing the sport by offering more tournaments that poker fans and professionals alike will enjoy,” Poker Central Vice President, Sam Simmons said after the announcement.

888Poker is also quite excited about the renewal and expansion of the partnership – they are showing it by offering reciprocal opportunities to Poker Central. Some of 888Poker’s broadcasted events are owned by Poker Central – these include Poker Masters and Super High Roller Bowl. 888Poker will now be giving gamblers opportunities to qualify for some of the exclusive tournament events through highly sought-after packages.

All Thanks to NBC?

Poker Central’s renewed contract with 888Poker coincides with another huge reveal. NBC Sports Group will be incorporating more Poker Central programming into its US schedule all through 2018. This further applies to both NBCSN’s linear and digital platforms and the programming partnership will run through to 2020.

All of the three Poker Central events that we mentioned earlier will be covered by all of NBC Sports Group’s online platforms and will be available for streaming on internet-connected TVs, tablets, desktops and mobile devices. Tournament dates and broadcast schedules are set to be officially announced later in the year.

Facebook Bans Advertisements on Cryptocurrencies and ICOs

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In every sense of the phrase, the cryptocurrency world is without a doubt the 21st-century rendition of what was referred to as the Wild West. That said, it should not come as a surprise that, like the Wild West, we will definitely get treated to the good, the bad, and, of course, the ugly. However, there has been so much of the bad and the ugly going around that regulators and Facebook have become fed up.

The social media platform recently unveiled a new advertising policy that will have huge impacts on how people interact and consume content pertaining to cryptocurrencies, initial coin offering (ICOs) as well as binary options. Narrowing down to the specifics, Facebook Product Management Director Rob Leathern clarified that the new policy is a move against advertisements that promote products and services “that are frequently associated with misleading or deceptive practices.”

Advertisers will no longer be allowed to promote cryptocurrency related products and services regardless of whether they are legitimate or not. Any advertiser that violates Facebook’s new policy will not only be banned on the core app but also in all of its other ad selling platforms such as its ad network, Instagram and Audience Network which puts advertisements on third-party apps.

On the same day that Facebook announced its new policy, there was also news of United States regulatory activity that targeted cryptocurrency issuers. This included a move by the Securities and Exchange Commission to shut down an ICO that is backed by former boxer Evander Holyfield. Little is known about the future of the regulatory measures that the authorities are now implementing. Facebook, on the hand, says that the decision is not permanent and that it will revisit the rules later when it perfects its ad detection and removal algorithms.

“This policy is intentionally broad while we work to better detect deceptive and misleading advertising practices, and enforcement will begin to ramp up across Facebook, Instagram, and its off-platform Audience Network, “ wrote Leathern. “We will revisit this policy and how we enforce it as our signals improve.”

Tides Get Rockier for Bitcoin

The move by Facebook and regulators in the United States did a number on bitcoin’s price – its price plummeted to below $10,000 just a few weeks after it climbed to a record high of $19,000. The wider crypto market took a hit as well with almost all of the top 50 altcoins experiencing price drops of over 10 percent.

Surprisingly though, the Facebook ban has been welcomed quite well on social media, especially by detractors of the crypto craze and supporters of decentralized digital currencies who want cryptocurrencies to be portrayed in a more legitimate fashion. There have also been speculations that claim that Facebook plans to launch its own digital currency to be used on the platform. Others think it is a play that intends to censor cryptocurrencies. Either way, it is about time that such measures were put in place to tone down the chaotic nature of the crypto world.

Great Times Ahead for Luckbox.com As It Heads to Token Sale

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Luckbox is the latest Esports betting venture that is upping its game with its very own initial coin offering (ICO). Regardless of the fact that Initial Coin Offerings have always been known to be quite stormy, the chief executive officer of the Isle of Man-based startup, Lars Lien is quite confident that the company will not back down from the token issuance endeavor. Being a pro in the gambling space, and having previously worked as part of PokerStars operational team, Lien definitely has a great deal of experience and expertise that will help steer the startup out of the choppy waters of ICOs.

Initially, Lien intended to persuade the PokerStars management to let the renowned casino operator branch out and provide a dedicated Esports offering but this particular opportunity flew out the window when a new owner came along. The primary cause for the dismissal of Lien’s proposal was, however, the emergence of newer and wider developments that had huge impacts on PokerStars as a whole.

“I wanted to build an Esports platform,” Lien says. “And it just so happens that my experience means I have helped to build something unique.”

His dream came true when he joined forces with Mike Stevens, a fellow PokerStars veteran, to finally realize his goals which also included a desire to recreate something that he refers to as the “Scheinberg ethic” of business. In essence, this implies that the two poker pros platform will strive to offer better services and use practices that rise above what regular sports betting operators have to offer. According to them, the Esports betting community is a totally different demographic and thus what Luckbox offers is intended to cater specifically to that population – Luckbox is, by all means, a social experience that features a variety of goals, unlockable achievements as well as nicely implemented social interaction capabilities.

The Token Effort

Already, there are a couple of Esports-only offerings available in the mainstream market with ESP.bet and Unikrn having the largest stakes – like Luckbox, both of them also have opted for the token route as a means of attracting more players and gaining liquidity. While it is definitely a bold move for Luckbox, the decision comes at a time when the whole ICO market is undergoing some major issues. For instance, bitcoin’s vicious fluctuations have had huge ramifications on token markets especially in cases where bitcoin is the buy-in currency.

As it stands, Luckbox has already drawn a larger number of users to buy into LuckCash, its utility coin, and raised about $1.8 million in bitcoin via a private sale. During the February sale, the startup hopes to double down and raised up to a further $20 million ahead of its much-anticipated product launch by the third quarter of 2018. Luckbox tokens were designed with a variety of great features that will leave most of the existing tokens in the dust.

Roger Ver Expands His Online Gambling Site to Accept BCH

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Renowned online casino operator and die-hard cryptocurrency champion, Roger Ver has upgraded his online gambling platform to allow wagers to be made using bitcoin cash (BCH). In September last year, Bitcoin.com, which is Ver’s cryptocurrency portal launched Bitcoin Games – an online casino that used the old Segwit Bitcoin token. Owing to its success, the platform is now branching out in a bid to offer the same services to more cryptocurrency users with its newly launched BCH-powered variation that has been named Bitcoin Cash Games and will feature significantly lower prices than those of its older counterpart.

Ver expressed his confidence in Bitcoin Cash as the core reason for his decision to branch out and venture into an online casino that supported the relatively young cryptocurrency.

In his official statement, he pointed out that “the BCH network and currency has proven itself to be reliable while also offering transaction fees ($0.01 or less) they are practically non-existent.”

This is where Bitcoin Cash has managed to best its older counterpart that is currently the market leader in the cryptocurrency world. So far, the bitcoin fork has managed to hold its ground quite well and it is already making waves in the gambling industry as well as in crypto-trading spaces.

Games offered at Bitcoin Cash Games include provable fair video poker, roulette, keno, blackjack, slots, dice, and craps, all of which feature a 99 percent expected return. The platform further has a referral program that allows players to earn themselves up to 25 percent of the platform’s house edge by enlisting new players.

No registration is required for non-US players using the platform since Ver and company are rather serious about anonymity. The only reason why the US is an exception is the government’s rather paranoid regulations – however, the games are still available to US customers in the form of free-play action.

NBA Expects a Cut Should Sports Betting Be Legalized

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The United States Supreme Court is still chewing over the legality of Professional and Amateur Sports Protection Act (PASPA), the 1992 federal law that imposed a ban on sports gambling in the country. However, in anticipation that the ban will be lifted and that sports betting will finally be legalized, a number of states are already laying the groundwork for statutory frameworks in the form of various legislations. New York is among these states and it is where hearings hosted by the Senate’s Racing, Gaming, and Wagering Committee were held earlier this week, on Wednesday.

It was at this hearing when a top NBA official revealed the league’s thoughts on what they considered to be an ideal sports betting environment. The NBA wants in on the profits amassed from wagers on professional basketball games in the United States. According to NBA senior vice president, Dan Spillane, the league will be taking on “risk that sports betting imposes” and should, therefore, receive the 1 percent compensation of the total amount wagered on the league’s games.

“Without our games and fans, there could be no sports betting. And if sports betting becomes legal in New York and other states, sports leagues will need to invest more in compliance and enforcement, including bet monitoring, investigations, and education,” Spillane told the committee. “To compensate leagues for the risk and expense created by betting and the commercial value our product creates for betting operators, we believe it is reasonable for operators to pay each league 1% of the total amount bet on its games.”

Who Is Buying It?

Well, at least the league is being halfway honest about it. The NBA is very smart and while it may seem like it, the league is definitely not a victim of circumstance in this case. Case in point, it has been the only league that has been very open about embracing the possibility of a legalized-sports-betting future. Seemingly, the true intent was backed by their vision to use sports gambling as a quasi-revenue stream – which makes their logic pertaining to the whole issue quite assailable. Spillane further argued that a similar model was already in place in countries like Australia and France where there is legalized sports betting and the leagues in said countries are compensated.

The fee represents a colossal financial windfall for the NBA, as well as other leagues which are likely to make similar requests if NBA’s is approved. A renowned gaming research firm estimates that in case states where sports betting is legal or will be legalized agree to compensate the leagues, the total annual revenue will be about $2 billion. At the moment, NBA’s proposal is still nothing more than a statement to kick off a negotiation – on Wednesday, it was greeted with a lot of skepticism thus making its future rather uncertain.

Ex-Revel Casino Customers Tell What They Want In New Casino

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Atlantic City’s former Revel Casino failed due to a number of reasons after being in operation for just a little over two years – these included huge debts, a relatively over-saturated casino market in the northeastern United States as well as what can only be defined as a fundamental misreading of their main clientele base.

However, the casino is set to be reopened with a different name under the leadership of Colorado developer Bruce Deifik who purchased it from Glenn Straub for over $100 million more than Straub got it for. With Deifik at the helm of this new project, there are a lot of exciting prospects for the Atlantic City casino market especially because there are a lot of expectations pertaining to the new casino. Former Revel casino customers have been quite vocal about what they expect from the new casino, all of which revolved around five key factors:

The Casino’s Accessibility Needs To  Improve

Revel casino’s layout seemed to be quite an issue for the customers. For instance, the giant escalator that ran from the ground floor to the casino level that was expected to be an eye-catching feature turned out to be rather annoying to the customers. Similarly, navigating through the casino itself was a rather daunting task thanks to the interior layout of the casino floor which ebbed and flowed in several different directions.

The Ban on Smoking

While this would normally seem to be a marketing advantage to the general population where smoking is getting less and less prevalent every year, the gambling population does not really reflect the dynamics of the general population. In fact, it is more likely for gamblers to be smokers than it is for the non-gambling population – as such, many of them smoking gamblers felt that the casino which they were patronizing could at least allow them some room to enjoy a smoke or two. However, there is no official word from the new owners in regards to lifting this ban or at least changing it.

The Food in the Restaurants

Revel casino owned a decent number of celebrity restaurants that would draw legions of loyal high profile customers as well as great reviews from the clientele. The buffet, a casino staple, was however not present and customers were quick to point this out hoping that the matter will be handled before the casino reopens.

The customers want more affordable dining options which may even get better if they bring back some of the customer-favorite eateries.

Initially, Revel casino opted not to have a buffet so as to set itself apart from all the other casinos in its attempt to appeal to the luxurious market of high rollers, financial professionals, and luxury tourists. The management soon came to a realization that that particular market was not large enough to sustain the casino resort.

Entertainment

Revel was already a pretty a popular name among concertgoers who were drawn to it by some of its outstanding features such as the layout and acoustics as well as its marquee events which raised the price bars for the market. Many of former Revel casino’s customers hope to see the return of HQ, the outdoor pool, and day-club.

HQ was one of Atlantic City’s most popular entertainment offerings.

Shopping and Rewards

While a considerably large number of customer revealed that they were happy with Revel casino’s retail outlets, an even more significant number of its former customers want to see more generous offers for all player levels.

Indian Boxer Vijender Singh Joins PokerBaazi as Ambassador

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Poker has been rising in popularity for quite some time in many parts of India with many online poker operators nabbing the opportunity to get a piece of the growing market. PokerBaazi is the latest poker operator that is making tremendous effort to market itself to the Indian poker-playing market through various endorsements with the most recent being their move to sign Indian Super Middleweight boxing champion Vijender Singh.

The signing of sporting figures has proven to be quite an effective marketing method especially in the west where the likes of Neymar Jr, Usain Bolt, Christiano Ronaldo, Boris Becker and Rafael Nadal have represented PokerStars as ambassadors at one time or the other. On a similar note, British former World Super Middleweight champion Carl Froch is currently the PartyPoker ambassador and Brazillian soccer star Denilson is currently representing 888poker. Evidently, the success of the endeavors have attracted the interest of other online casino operators both in the West and the rest of the world – India is just one of them and we should see the trend continue with even more public figure endorsements in the near future. This move is particularly important for markets that are similar to the Indian market where poker is still disregarded because it is not considered to be a game of skill and it is also still illegal. The goodwill that public figures, sports figures, and celebrities attract is rather a big deal when it comes to ensuring that poker is legitimized in the country and that it eventually appeals to the mainstream audience.

In addition to bridging the gap between PokerBaazi and Hindu-speaking states like Uttar Pradesh and Punjab, PokerBaazi founder Nakivran Singh also believes that Vijender’s sporting background will play a significant role in the campaign to take poker to the next level in India.

“It gives me immense pleasure to welcome Vijender Singh on board as the brand ambassador of PokerBaazi.com. As a professional boxer, he has already won tremendous accolades for India in the past. His reputation as a serious sportsperson and champion will help us in promoting poker as a serious sport that only flourishes on sheer skill and talent. We are looking forward to a long-term association with Vijender Singh,” the PokerBaazi founder said in a January 22 press release.

Why Singh?

After winning multiple medals as an amateur boxer, Singh went ahead to win all of his ten professional fights, seven of which were through knockouts. His success on the global stage made him one of India’s leading sports figures and amassed him a Twitter following of over 3.2 million. While the Indian boxer’s social media presence may not be at par with those of former sportsmen and now poker players like Usain Bolt or Christian Ronaldo, his new deal with PokerBaazi will work in both their advantages – 3.2 million followers is still a pretty big deal.

Singh himself is quite happy with his sponsorship deal saying, “As a sportsperson, it is always an honor for me to be part of campaigns or associate with brands that endeavor to promote sports in the nation. PokerBaazi is doing a great job of utilizing technology and letting Indians play online a game that they adore.”

Pixel.bet Gets Into Frenzied Esports Betting Industry

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While the debate rages on about whether Esports betting should be treated as regular sports betting or as a class of its own, a number of startups and established gambling operators are already implementing their own variations of how they think the trade should be handled. For instance, gaming operators such as Pinnacle have already established dedicated Esports portals and are moving forward to implement more Esports-only offerings. Similarly, traditional sports operators have begun to acknowledge the impact that Esports is having on the industry and are thus including a range of Esports offerings alongside their long lists of traditional sports offers.

Pixel.bet is the newest entrant into the growing Esports betting industry. The Curacao-licensed operator which launched a live beta at the beginning of the year opted for an Esports-only approach in a bid to cater for the mobile-first gambling market. Despite being a newcomer to the frayed Esports industry, Pixel.bet has already proved to be quite a spectacle – it offers the usual selection of leading Esports and tournaments that are available on other popular and top platforms. According to the company, traditional bookmakers are not having much luck in attracting Esports bettors simply because of lack of understanding of what they want their betting platforms to be.

“Traditional operators are led by sports and casino — the whole branding, site experience and UX/UI in the products are dictated by this,” says Pixel.bet CEO Richard Smith. “Right now, I think it’s fair to say that most have not put the resource or hired the right people to drive this forward. It’s created a wonderful opportunity, though, for Esports-only brands and product innovation, with the up and coming Esports focused brands.”

Richard Smith believes that by being an Esports-only operator is going to help them in building community trust which the company thinks is very important. Pixel.bet is however not the only Esports-only proposition in the market right now but it is only bound to receive serious competition from Unikrn which is undoubtedly the leading market contender at the moment. Pixel.bet intends to follow in Unikrn’s footsteps and compete at the level of customer experience instead of price. Furthermore, the platform will be built based on feedback from Esports enthusiasts and this will probably see it soar to the top.

Golden Nugget Online Brings Live Dealer Casino Hold’em to NJ

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Golden Nugget Atlantic City becomes the first brick-and-mortar casino in the US to launch an online live dealer Casino Hold’em poker table. Live dealer online casino games are becoming more entrenched in the New Jersey casino culture and Golden Nugget being an iGaming leader in the state, it was just a matter of time before it expanded its already polished online casino offering that includes popular titles like American Roulette, Blackjack, and Dragon Bonus Baccarat. Furthermore, all the table games that the online casino platform offers are accessible via both desktop computers and mobile devices which makes it suitable for a wide audience of table game players.

“Being the first to offer a Live Dealer version of the world’s most popular poker game in America, Casino Hold’em, shows our commitment to delivering on an innovative and world-class product to our patrons,” said Golden Nugget’s Senior Vice President and General Manager of Online Gaming, Thomas Winter.

The casino operator’s variant of live dealer Casino Hold’em was developed by Stephen Au-Yeung and builds on the popularity of the mechanics of classic Texas Hold’em while offering players an option to play against the casino’s dealers. This new live dealer offering is in partnership with renowned European casino games developer Ezugi whose popularity has been increasing significantly in the United States.

Initially, the live dealer Casino Hold’em tables will run from 0300 HRS to 0300 HRS ET from Sunday To Thursday and 1200 HRS to 0300 HRS ET on Fridays and Saturdays since the live dealer games requires the company to employ licensed and certified human casino dealers.

Evidently, even though 2018 is just a few days old, Golden Nuggets is already gearing up for a great year ahead, and an even better 2019, especially for its players. Golden Nuggets first launched live dealer games back in 2016 with a select number of live dealer games that we mentioned earlier. The company witnessed great returns from these offerings and decide to differentiate it from its other offerings in the state. Now, Golden Nugget offers a total of seven concurrent live dealer games – a number that is bound to increase with time. The casino operator’s gross revenue has been the highest in the state despite its reluctance towards participation in peer-to-peer New Jersey online poker sites. Investing in live dealer games will solidify its position as the number one place for gamblers who are attracted to its amazing collection of over 470 slots and table games.

ICE 2018: UltraPlay To Elevate Its Esports Betting Solutions

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Advanced betting solutions provider UltraPlay has announced that it will be expanding its portfolio through a premium Esports betting site offering during this year’s ICE Totally Gaming that will run in London from February 6th to February 8th.

Having been part of the iGaming industry for seven solid years, UltraPlay has what it takes to successfully expand its portfolio through the launch of its latest products which they say will offer revolutionary match-predicting systems and thus the widest odds feed in the market. Dubbed odds.gg, the system will be presented with all the latest upgrades and add-ons that UltraPlay has been working on in the past year. In addition to its most popular game titles, UltraPlay has also extended its odds feed to include such titles as Kind of Glory, Heroes of the Storm Live as well as live betting options GWENT for FIFA Interactive World Cup. Alongside the Esports betting company’s diversified catalog of 25 competitive games, it further offers over 3,000 events every month and more than 1,500 in-play events.

Last month, UltraPlay announced that GWENT, the Witcher Card Game, was to be added to its Esports betting portfolio which makes it the first online betting provider to offer betting options for the renowned card game. During the acquisition, Peter Ivanov, UltraPlay’s Head of Esports trading said that he believed that “the game holds a great potential to attract many esports punters with passion and experience in card games.

“Gwent is a perfect choice for a card game that offers endless fun to the players. The esports betting brands using UltraPlay’s products will be one step ahead of the competition providing another exciting option to their players,” he added.

Since it was founded in 2010, UltraPlay has always been very ambitious about offering innovative approaches to the online gaming industry using modern technology to provide advanced betting solutions that are focused on Esports, bitcoin solutions, sports betting, live betting and online casinos.